As the first American company produce chocolate on a mass scale, Hershey’s legacy is about sharing goodness—342 treats and counting. Whether it’s a melty square of Hershey’s Milk Chocolate and a toasted marshmallow between two Graham Crackers, or biting into a Reese Peanut Butter cup and marveling at the perfect combination of peanut butter and chocolate, it’s the same craving, satisfied a million times over. How does Hershey’s continue to build consumer-centric brands that tempt people everywhere? When it comes to making goodness, Hershey’s team members use Office 365 and Azure to share their R&D talents, build insights from consumer information, increase manufacturing efficiency with predictive analytics, and brainstorm the latest way to satisfy a craving—while saving money and time. Like saying it with a Kiss, that’s pretty sweet. less